HSN Social Media Strategist

Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.  

QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.   

The Opportunity

The Social Media Strategist will be responsible for driving customer engagement, brand affinity, and reach across various social platforms through innovative and engaging social media content and campaigns. Working with cross functional teams, the strategist will manage the creative process and campaign execution, while analyzing performance to ensure that we continue to provide our audience with innovative and engaging content.

This position is a hybrid role based out of West Chester, PA.

Who We Are

HSN takes shoppers on a journey – embracing the new, exploring untrodden paths, and bringing shoppers a unique perspective that enriches their lives. We offer a curated assortment of exclusive products and top brand names in health and beauty, jewelry, home/lifestyle, fashion/accessories, and electronics and incorporates entertainment, personalities and industry experts to provide a unique shopping experience.

Your Impact

• Executing holistic Social Media strategy and plans to meet/exceed program goals, such as engagement, brand awareness/affinity, and follower growth.
• Work with Social Media platforms and internal cross-functional teams to execute campaign strategies. This includes managing creative process, campaign execution, gathering images and assets needed.
• Partnering with creative teams to ensure that all assets are on brand and received promptly.
• Maintain social media calendar. Responsible for content creation, copywriting, scheduling and publishing content.
• Analyze daily, weekly & monthly reporting to inform strategy across all social platforms.
• Actively monitor social pages for content & community building opportunities
• Partner with Broadcast and Talent team for opportunities to integrate content in the digital experience across all platforms

What You Bring

• Education: BA/BS in merchandising, marketing, communications, or related field; or equivalent experience required
• Experience: 2-3 years business experience in social media or marketing environment required
• Digital native with strong familiarity and experience with Facebook, Instagram, Twitter, Pinterest, etc.
• Demonstrated knowledge of the social media industry and trends
• Experience conceptualizing and executing new content strategies

Remote work is not permitted in NYC at this time.

#LI-ST4 #LI-Hybrid

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers! 

For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What’s Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance. 

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